Lindsey Peters, Celonis | theCUBE + NYSE Wired: AI & Retail Trailblazers

In this episode of theCUBE + NYSE Wired: AI & Retail Trailblazers, host John Furrier speaks with Lindsey Peters, the Retail and Consumer Goods Industry Lead at Celonis. They discuss the challenges retailers face in scaling AI technologies, particularly the issues surrounding fragmented systems and a lack of contextual insights into business operations. Although excitement around AI was palpable at NRF, many retailers remain mired in pilot programs, hindered by limited visibility into their operational capabilities. Lindsey emphasizes that to effectively deploy AI, retailers need a deep understanding of their processes and operations, a mission Celonis addresses through its process intelligence solutions. The discussion covers real-world success stories, including how IKEA reduced cancellation rates by optimizing their buy-online, pick-up-in-store model, and how AI-powered customer service improved customer experiences during peak shopping times.

• Barriers to scaling AI in retail.
• The importance of context and visibility in business operations.
• Success stories, including IKEA's use of Celonis for operational improvements.
• Importance of IT-business alignment for enterprise-wide AI deployment.
• The conversation around moving from pilot projects to actual value-driven execution.
• Customer service improvements through AI during high-demand periods.
• The evolving role of human agents augmented by AI technologies.
• Insights on tracking ROI and managing execution risk in AI initiatives.